The top 3 paid ad spots get 46% of the clicks on the search page
You do not need a huge budget for PPC, googles conservative estimate is for every 1$ spent you receive a return of 2$ - 200% ROI. We have found that a 10x return is possible for many of our customers.
Brand Awareness Can Be Boosted 80% Through Ads
82% of smartphone users consult their phones while in a store
Our Method
Ads account audit
This allows us to understand what you already have and put together a plan to improve on it.
We are confident that this first step alone will give you a large return on your investment. If you are not already running paid ads and have not run any in the past via Google or Bing then we just simply skip this step and move onto an audit of your website.
Action Plan
We research your niche industry, services, and competitors and gather info as well as gathering historical data from past ad campaigns. Based on all the data we find, we then move on to creating custom campaigns.
Custom Ad Campaign
All of our ad campaigns are created from scratch to match your goals. We set up weekly video reporting and phone conferencing during this period to make sure you stay up to date with the campaign creation process.
Launch, Optimize and Scale
Once we have your approval to launch we move forward with live campaigns and begin reviewing and optimizing on a daily basis. This is a unique feature of our campaign management, we do not ‘sit’ and wait but are proactive in our optimization and scaling
Business to Business leads
Targeted advertising – put your ad in front of the decision-makers. Do you want to send the C-suite of a certain company a personalized email but don’t have their email? Well with Linkedin targeted advertising we can do that for you! This, of course, is just an example of a variety of creative ways we can use the platform to generate business leads and sales for you as well as brand awareness. We specialize in putting your company in front of the decision-makers.
Multiple service locations? Are they optimized and ranking in the three pack for google local search and maps for the keyword searches that match your business services? We specialize in optimizing, ranking, and managing multiple service location businesses.
Struggling with selling a product online? The search is over, we will review your product, business, market & competition to build a strong profitable shopping campaign for you. Watch your sales explode with our handcrafted google merchant shopping campaigns
Google My Business and Bing Places can put you in front of your customers. If you are just getting started with local SEO then Google my Business and Bing Places are a great start. Customers search for your business using two methods via google – Direct search and Discovery search.
Direct Search – When a customer searches directly for your business name or address
Discovery search – When a customer searches for a category, product, or service that you offer and your business listing appears.
Get ahead of your competition and outrank them via Google My Business. Of course outranking a competitor isn’t always enough, you need to have a clean professional listings page and a website that converts clicks.
What is it?
It is advertising via Google’s display network of websites, your ads can be images, videos, or animations, as well as text links and moving images.
Why use it?
Display ads are designed to help you find the right audience using data gathered from search habits along with certain demographics, this way Google is able to show your ad to someone that is in the market for a product or service of yours while they are viewing other websites. Display advertising allows great freedom to produce creative ads that keep you and your business relevant to potential customers and increase brand awareness.
You have the traffic coming to your site, now you want to maximize website visits, whether they come from ads, organic search, or social media, all are potential customers. With retargeting we set up ad campaigns that will bring back your visitors to make the purchases or lead form fill outs you want.
Drive growth with a comprehensive audit of your ad accounts. Optimization of ad campaigns should never end. Why? Because of the way search engines and social media view ads, correctly targeting potential customers is constantly updating and evolving. It is possible to be left behind if you have not had a professional manage your accounts for some time. Indicators that you are in need of an audit are the following –
If the above factors are hurting your business, don’t accept defeat. These issues can be reversed and improved on. See our case studies for real-life examples.